WHERE STRATEGY MEETS SOUL

Helping small businesses and nonprofits build a brand that customers find, trust, and choose.

In the world of small business and nonprofits,

soul is everything and strategy is often overlooked.

The most powerful brands aren't just beautiful; they're built on a deep understanding of who you are, who you serve, and what makes you the obvious choice. That's why before a single color is chosen or a logo is sketched, I start with strategy.

But strategy without soul is just information. The brands that earn real loyalty, where customers feel like friends, are the ones whose mission and purpose is infused in their branding.

And when you marry strategy + soul, suddenly you're showing up consistently and authentically everywhere: in the inbox, on the shelf, in the mail, and - most importantly - in your customer's memory.

You deserve a brand that is easily found and stands out from the noise, deeply trusted because you’re clear and professional, and chosen time and again because you always deliver.

I can build you a brand that does just that.

Sounds perfect, let's do it
St. Andrew's By The Sea card with a cross symbol on a white background designed by O Hey Amy Design Studio

Bringing strategy to the soul of your small businesses or nonprofit

Hand holding a pink color card above a wall with printed photos and text - a moodboard made by O Hey Amy

An O Hey Amy brand is unmistakably yours - clear, cohesive, and full of confidence. From first glance to final interaction, it’s so you.

Peek My Portfolio
  • Set of business cards for Floyd Accounting on a gray background in greens, blues and coral designed by O Hey Amy
  • Cardboard box with 'nuts & bolts paper co.' logo on a white background designed by O Hey Amy
  • Round brown logo with 'EastBound Co' text on a beige background designed by O Hey Amy
Wax seal with wooden handle and brass stamp with Floyd Accounting Logo on a light green background

My Branding Process

These 5 steps will help us build your brand with intentionality

1. Soul: Defining your mission & purpose

2. Customers & Competition: Industry overview

3. Strategy: Bring it all together in your messaging

4. Visual Identity: Logo, color, type - rooted in strategy

5. Marketing & Implementation: How you show up

Explore Services
Amy Taylor from O Hey Amy Design Studio holding a mug that reads "I'm a maker" and books against a plain background

Oh Hey, I'm Amy.

I’m the founder of a six-figure product-based business, marketer, copywriter, and graphic designer. My curious, can’t-sit-still energy has led me through a winding but wildly useful career path that’s given me a well-rounded foundation for O Hey Amy! Over the years I've learned about customer psychology, digital marketing, systems and operations, and strategic planning and I’m passionate about using what I know to help other small businesses and nonprofits gain overwhelming brand clarity that leads to growth.

Learn More

"Amy made the branding process so easy from the customer's side! She provided clear and concise direction that allowed me to give meaningful input without too much time or tedious work. She was able to streamline my thoughts and business values so clearly that it actually helped me see my business in a fresh, new light!"

- Kristy
Floyd Accounting Services